Graphic Designer

If colors, design and images fascinate you, then graphic designing is the right choice for your career. Graphic designers work with computer generated images, photographs, images and pictures to convey a message. They design and create logos, websites, advertisements, brochures and illustrations for their clients.

Role of a Graphic Designer

  • Discusses the project with the client and art director.
  • Suggests various options of attracting the target audience through graphic designing.
  • Create images to identify a product or convey a message.
  • Develop logos, design websites and create images for target specific audience.
  • Use software packages to design images.
  • Select layout, font, color and tag lines after discussion with clients.

Graphic Designers can work as:

  • Art Director
  • Animator
  • Logo Designer
  • Web designer
  • Flash Designer
  • Illustrator

Skills Required for a Graphic Designer

Creativity: Ability to think and create images and designs out of the box is an essential characteristic of a graphic designer.

Computer Skills: Strong computer skills are needed for a good graphic designer. Knowledge of latest software packages is essential for a graphic designer to develop and create images and graphics for clients.

Communication: Communication skills of a graphic designer are essential as one needs to interact clients, art director, and web developers. Understanding the need of the client and target audience is integral of graphic designing.

Time Management: Graphic designers work on extremely strict deadlines. In many cases, they work on multiple projects and are required to deliver on time.

Team Player: A graphic designer should be a team player. They are often required to work on projects with programmers, editors and directors.

Pros and Cons of a Graphic Designer


  • Get to work with the latest software and learn and apply new design skills.
  • Work is extremely dynamic and no scope of boredom.
  • You can be your own boss by working as a freelancer. You can also work from home if you have all the software on your system.
  • Demand for graphic designers is expected to increase over the next 10 years.
  • Graphic Designers earn a handsome salary.


  • Strict deadlines and erratic work schedules.
  • At times, you have to compromise with your creativity, and work as per clients demands.
  • Copyright issues arise especially if you are working independently.
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